Trends

Creams, gels, lotions… These are the canonical forms of cosmetics the industry has made consumers used to. However, a new generation of care products has been emerging for a while: nutricosmetics. [Read more ]
119 Results
April 26, 2017 Trends
Eye makeup: the 5 current trends on Instagram

With its 400million daily users, Instagram is one of the most popular social platforms. Every day, major brands, bloggers, and other influencers share the latest current trends. Which ones are highly rated right now among Instagrammers? [Read more ]

April 12, 2017 Trends
Brows: beware of the hornet’s nest!

It has already been quite a while since brows became an essential segment in the cosmetics industry: all brands offer beauty products to take care of them now. And yet, makeup and hair removal in this area does require some practice. [Read more ]

© CosmeticOBS-L'Observatoire des Cosmétiques
March 22, 2017 Trends
Perfumes: a tribute to rural regions…

Only the most precious nectars used to conceal both natural and rare raw materials (Rose de Mai, jasmine from Grasse, Tunisian orange blossom, Laotian Oud…), but things are changing now. More affordable editions also highlight rural regions this spring. [Read more ]

March 8, 2017 Trends
Connected beauty: the 2.0 skin diagnosis

While canonical skin type classifications (dry/combination/oily) are increasingly deemed obsolete and Manichean by cosmetics professionals, ‘automated’ skin reading is on a roll, because it is more accurate. Farewell to the naked eye interpretation of the epidermis condition, hello... [Read more ]

March 6, 2017 Trends
When beauty has hot flushes

You do not like those days when it is humid? As a matter of fact, this equation is perfect when it comes to beauty! Indeed, one of the best rituals to adopt is to regularly go to a hammam to take care of yourself. What are the advantages? How to do it? Let us immerse ourselves in a foggy... [Read more ]

February 8, 2017 Trends
Manicure for people with two left hands

To beautify your hands, there is nothing better than a well-executed, pretty, flawless manicure. And unless you go to a professional’s, it is not always easy to perfectly apply your nail varnish. But, that is not counting on the arrival of certain new products designed to make the... [Read more ]

December 12, 2016 Trends
How to feel good about… your mouth and teeth!

Ultra-bright smiles worthy of American Bfilm stars have been settling on our land for a while. Other than the fact that having white teeth is a sign of bucco-dental health, it also has an important aesthetic dimension for many of us. We have tested out the oil pulling trend, which consists... [Read more ]

November 2, 2016 Trends
Will barbershops continue to thrive?

Over the last three years, the professional hair care industry has been a witness to the rapidly increasing interest of male consumers in using professional hair care products. It is difficult to determine the exact year when barbershops started to re-emerge. According to Kline, this unique... [Read more ]

© CosmeticOBS-L'Observatoire des Cosmétiques
September 21, 2016 Trends
Eco-worriers and their market impact

Sixty-four percent of consumers across the world claim that they try to have a positive impact on the environment on an everyday basis. According to a white paper published by Euromonitor International, as consumers become more environmentally conscious, organisations need to adapt to meet the... [Read more ]

© L'Observatoire des Cosmétiques
September 14, 2016 Trends
Beauty 3.0

As social networks are redefining and outlining contemporaneous beauty practices, Amazon.fr has unveiled the results of a study conducted by Opinionway to celebrate the 2nd anniversary of the Amazon Luxury Beauty store. The Internet seems to be foreshadowing tomorrow’s beauty customs. [Read more ]

© L'Observatoire des Cosmétiques
September 12, 2016 Trends
Customer path: stores and websites are complementary

As the boom of digital channels has been transforming the scope of activities of traditional business, the FFPS (French Federation of Selective Perfumery) has jointly conducted the first study to analyze the specificities of the customer path with IFOP (the French Institute of Public Opinion).... [Read more ]

May 2, 2016 Trends
Pantone® Fashion Color Report Fall 2016

Inspired by consumers’ continued search for reassurance and stability, fashion designers seek to answer a common call for calm through a Fall 2016 colour palette that captures strength and dependability while remaining uplifting, complex and sophisticated. Satisfying a universal desire for... [Read more ]

April 25, 2016 Trends
Consumer trends in the cosmetics industry

What are the key trends and explanatory factors at the core of cosmetics consumers’ buying act? What are their purchase behaviours, how do they view brands? Where do they buy their products, and how do they react to prices and special offers? On April14, consulting agency Simon... [Read more ]

© L'Observatoire des Cosmétiques
April 18, 2016 Trends
Cosmetic textiles: where beauty meets fashion

The fashion and beauty industries have always been closely aligned, with runway trends often dictating the latest crazes in makeup and hairstyles. The two industries have now officially collided with the arrival of cosmetic textiles. According to consulting and research firm Kline, the... [Read more ]

March 30, 2016 Trends
Peclers Paris: the beauty trends for the Fall/Winter 2017-2018

Peclers Paris, a trends, style, and innovation consulting agency specialized in fashion, cosmetics, packaging, perfume, and decoration, publishes seasonal and cross-disciplinary beauty books to cover the various sectors of the cosmetics business. The last one presents the major beauty and... [Read more ]

© Arabesque - Beautypress.com
March 16, 2016 Trends
New make-up trends for Spring/Summer 2016 – Part II

The first part of New make-up trends for spring/summer 2016, telling us about the latest colors, textures and styles that will adorn the eyes in the upcoming season. This week will be about the 2nd part of the makeup trends for Spring/Summer 2016. [Read more ]

© Arabesque / Beautypress.com
January 20, 2016 Trends
New make-up trends for spring/summer 2016 - Part I

Just a moment ago, we saw them on the runways, now they are within our grasp: Even though summer is a long time coming, this year’s makeup trends are already here! Get ready for eye shadows in metallic and chrome hues, 50 Shades of Blue and unusual eyeliner styles! We’ve rounded up... [Read more ]

December 7, 2015 Trends
Colour Pantone of the Year for 2016: Serenity and Rose Quartz

Pantone, the global authority on colour and provider of professional colour standards for the design industries, announced Pantone 15-3919 Serenity and Pantone 13-1520 Rose Quartz as the Pantone® Colour of the Year selection for 2016; a harmonious pairing of inviting shades that embody a... [Read more ]

September 24, 2015 Trends
Mintel unveils the multi-sensorial cosmetic trend

Every year, market research firm Mintel unveils the current cosmetic trends at the Beyond Beauty show. At the 2015 edition, it banked on the ‘Experience is all’ trend, or how to (re)connect consumers and cosmetics with multi-sensoriality. On the menu: hybrid products, transforming... [Read more ]

September 2, 2015 Trends
Controversial cosmetic ingredients: what consumers think

In June 2015, CosmeticOBS-L'Observatoire des Cosmétiques conducted a survey of its web users on controversial cosmetic ingredients*. Which ones are best known and identified? What are they reproached for? Lack of information and evaluation of packaging indications, guarantees of organic... [Read more ]